I was reading this blog post when I decided to do this myself. Just to see. I was curious as to how it would look and how much it would reveal about me. It kind of reveals a lot, actually. Am I a brand whore? Not so much, or at least I didn’t think of it like that but this kind of analysis makes you realize how many brands you use during the day.

I didn’t keep track of them throughout the day – most of this is done in retrospect, which I wanted to do to see how conscious I was of the brands that I use. I chose a particular day and went thru it segment by segment. My commute home is the same as my commute out, so that was pretty easy. But I kept finding myself wondering about distinctions – do I put my underwear in the timeline? Do I put T-Mobile (my cell carrier) or just my cell phone (Samsung)? If I put T-Mobile I need to put my electric company and the ISP we use and on and on so I stopped. And my evening hours were a little fuzzy, mainlybecause I was so tired. I forgot to do my chewing gum, then thought screw it, because that’s a little too anal.

Or is it?

Interesting exercise, and I am thinking about extension exercises, just to see.

Voila, my “brand day”.